Saturday, June 10, 2006

World Cup Fever on USB Drives

Are you ready for the World Cup? Whether you are or not, USB drives are raring to go.

Digital Era came up with two USB drives for the biggest football event with one drive having a soccer ball shape as seen from above. Since Digital Era is a UK company, they also have one in support of the country's ballclub.

I think that USB drives are slowly creeping in as marketing materials in our world today. We now have customized CD-ROMs and DVDs so it is but natural to expect something like this. If I am not mistaken though, it seems that the World Cup is the first sports event used by private companies as themes for their USB drives.

I bet more will follow suit. How about the NBA Finals?


Source: Digital Era

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posted by Henry Marcos at 12:10 AM

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